I am proud to have been chosen after a competitive selection process to be the Creative Producer of Raw, taking on responsibilities such as refining the project’s thematic direction, analysing the script’s structure and emotional through-line, and working closely with the director to strengthen character motivation and pacing. I coordinate the different departments so that performance, design, and cinematography all serve the film’s central ideas, while keeping creative choices grounded in the realities of time and budget. I also manage the social media team, shaping the film’s public presence with a strategy that reflects the project’s tone and intentions. Alongside this, I oversee the development of our merchandise line, ensuring it extends the film’s identity in a thoughtful, cohesive way.